The History of Pet Insurance

Sources for all above information: Packaged Facts, Nov. 2005; May 2008; Nov. 2010; and American Pet Products Association, March 2011

Pet insurance has come a long way since its inception in the world. The first policy was written by Länsförsäkrings Alliance, now a part of Agria, in 1890. There are now many insurance options available for dog and cat owners throughout Europe and the United States. With recent advancements in policies and plans, there is an option for nearly every situation. The history of pet insurance started in Sweden. Sweden still boasts the highest number of pets holding pet insurance. It is estimated that 50 percent of pets in Sweden have insurance policies. Early plans typically covered horses and cattle.

The History of Pet Insurance

First Dog Holding Pet Insurace in History

Lassie, a Pooch Hero and Fully Insured! The first American policy was given to the television star Lassie in 1982. Lassie had been a star on TV from 1954-1973 with her own TV show with a spinoff from 1989-1991. But healthy pets don’t have to be movie stars to get insurance.

Pet Insurance Facts

Did You Know?

  • In 2010, people spent around $13 billion on Veterinary care.
  • As of 2009, around 1 million pets in North America were insured.
  • Many policies cover annual wellness exams in the policy or are available in a rider

There are policies available to fit your pet’s needs. Plans with wellness exams and routine maintenance coverage are great choices for conscientious owners.  If a person is not sure which plan may be right for their dog or cat, feel free to call us at 1-800-935-7280 we will be more than willing to answer your questions..

With all of the advancements and developments in veterinary science, there is no reason not to take full advantage of great pet insurance policies. Pet owners can find affordable options for their dogs and cats. At the end of the day, pet owners are purchasing so much more than a PetPremium insurance policy, they are helping to keep their pet happy, healthy and protected!

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